Frockadvisor has taken Ireland by storm in the past month. For those of you who are unaware of this brand new app let me
explain. The brainchild of Brendan Courtney and Sonya Lennon. An app that lets you connect with your fashion community. For example, you see an item of clothing that you like, you can post a picture of it, and your retail community will tell you what they have that’s the same or similar. And, if you can’t find a visual, just tell them what you want – those massive heels or that dress with polka dots – and they’ll post you pictures of a match. I have the pleasure of being part of the fantastic film crew and edit current fashion for the online content.